Arhiva Categoriei: Eu ♥ Romania

May
12
2016
Despre Elmiplant, cu doamna Cremenescu Va povesteam la inceputul lunii Aprilie ca am participat la evenimentul de lansare a platformei #walkTALL care isi propune sa reaminteasca femeilor sa paseasca cu incredere pe drumul lor in viata. Am cunoscut-o pe doamna Elena Cremenescu atunci, insa nu am avut ocazia sa stau de vorba cu ea. Totusi, am putut sa ii trimit 3 intrebari pe mail la care am primit si raspunsuri. Te invit sa le citesti, chiar daca esti sau nu fana a marcii elmiplant. Cum v-a schimbat meseria stilul de viata, de-a lungul timpului? In primii ani de profesie, dupa terminarea facultatii de Farmacie din cadrul IMF – Bucuresti, promotia 1978, am lucrat o perioada in farmacie de spital, apoi in Institutul pentru Controlul de Stat al Medicamentului, ca farmacist, apoi ca cercetator stiintific pana in 1992. Incepand cu anul 1992, anul in care am infiintat firma elmiplant, intreaga mea viata s-a schimbat radical, si nu numai viata mea, ci a intregii mele familii. elmiplantul ne-a acaparat total, a devenit  o lupta pe care eram obligati s-o castigam, eu impreuna cu sotul meu. Politica pe care am abordat-o inca de la infiintarea acestei firme a fost aceea de a creste pas cu pas, intr-un mod serios, corect, respectand ad literam legislatia in domeniu si in primul rand de a fideliza consumatorul de elmiplant prin calitatea produselor noastre. Stilul de viata, sau mai corect insasi viata noastra a devenit brandul elmiplant. Sunt absolut convinsa ca succesul unei afaceri corecte si de succes  presupune daruire totala, in detrimentul altor laturi ale vietii… V-ati simtit vreodata in situatia in care ati avut sentimentul ca trebuie sa educati consumatoarele? Ma refer la momentele in care ati lansat creme noi sau ingrediente inedite si ati simtit reticenta din partea pietei. Cum ati depasit acele momente? Permanent am simtit ca trebuie sa dialoghez cat se poate de mult cu consumatoarele elmiplant. Fiecare intrebare conducea la un raspuns competent, care inseamna educarea, lamurirea, clarificarea atator lucruri de care femeia anilor ’80 nu avea habar. Prima forma de dialog cu consumatoarele au fost  articolele de specialitate in revistele pentru femei cu care am colaborat foarte frumos de-a lungul vremii. Dupa anul 2000 am reusit si am creat site-ul elmiplant, unde totul era prezentat, explicat: rubrica de opinii, intrebari, sugestii, reclamatii, etc. este directionata si in prezent la mine si la colaboratorii mei din Laboratorul de Cercetare – Proiectare. Nu stiu sa fi fost vreo intrebare ramasa fara un raspuns prompt din partea noastra. Consumatoarele cer produse cosmetice parfumate, dermatologii spun ca cele mai bune creme sunt cele fara parfumuri, non-alergenice si testate dermatologic. Cum impacati aceste doua directii? Ambele tabere au dreptate: consumatoarele n-or sa aplice niciodata pe fata sau pe corp un produs rau mirositor; in acelasi timp, dupa cum bine stim, parfumul este primul factor alergenic intr-un produs cosmetic. In aceasta situatie, la elmiplant s-a hotarat de multa vreme sa se utilizeze parfumuri hipoalergenice, parfumuri fara alergeni declarabili, iar testarile dermatologice sa se efectueze pe subiecti umani cu piele sensibila, pentru a evita orice risc de aparitie a unor iritatii sau reactii alergice. Multumesc doamnei Elena Cremenescu pentru timp si rabdare, precum si echipei de PR care mi-a facilitat legatura cu elmiplant.
Va povesteam la inceputul lunii Aprilie ca am participat la evenimentul de lansare a platformei #walkTALL care isi propune sa reaminteasca femeilor sa paseasca cu incredere pe drumul lor in viata. Am cunoscut-o pe doamna Elena Cremenescu atunci, ins
Jul
11
2013
Reciclarea in RomaniaDupa cum stiti, reciclez. Am scris despre asta in mai multe articole pe blog, in primul rand pentru ca face parte din viata mea cea de toate zilele. Si am primit multe reactii din partea voastra, ceea ce m-a determinat sa trimit si eu mai departe intreabarile voastre. Pe principiul "Intreaba si ti se va raspunde", am primit informatiile cerute celor ce se ocupa cu reciclarea, Eco-Rom Ambalaje. Va redau mai jos textul integral. Va rog sa-l cititi cu rabdare si sa lasati un comentariu cu parerea voastra, mai ales daca va lamureste niste chestii:
Despre sistemul de colectare separata a deseurilor de ambalaje din Romania In Romania, sistemul de colectare separata a deseurilor de ambalaje (plastic-metal, hartie-carton si sticla) functioneaza din ce in ce mai bine acolo unde a fost implementat, argumentul constand in cifrele comparative din ultimii ani (care ne arata cresteri importante). (more…)
Dupa cum stiti, reciclez. Am scris despre asta in mai multe articole pe blog, in primul rand pentru ca face parte din viata mea cea de toate zilele. Si am primit multe reactii din partea voastra, ceea ce m-a determinat sa trimit si eu mai departe int
Aug
4
2008
The Romanian Cultural Institute in Warsaw, Poland organized in January a campaign named “Forgotten Words of Admiration”. It is about the words of famous Polish people about Romania and its people. The mission of this campaign is to remember that the negative stereotypes and facts that Romania is known for do not represent the Romanian people. We should not be seen only with negative feelings & facts in mind, but as a people going through a transition, trying to understand the new laws of economy and change the way we view our lives. I think every people has it’s share of bad events or decisions. If ours were more in the media it doesn’t mean that we all are thieves or try to profit from others. Our only mistake is that we tolerate for too long the wrong doings in our country. (more…)
The Romanian Cultural Institute in Warsaw, Poland organized in January a campaign named “Forgotten Words of Admiration”. It is about the words of famous Polish people about Romania and its people. The mission of this campaign is to remembe
May
19
2008
Romanian students bring home the grand prize from NASAThe Constanta students from “Mircea cel Batran” National College in Constanta won the grand prize in a contest organized by NASA. This event got together young minds from 11 countries and 10 USA states. Romanian team brought home 13 more prizes and special mentions. The teams had to design a space colony that is inhabited by a given number of people and which is gravitating around planet Earth. The winners get to visit NASA and receive a certificate. For more information, visit the NASA Space Settlement Contest Website. Congratulations to the Romanian team! [poll id=4]
The Constanta students from “Mircea cel Batran” National College in Constanta won the grand prize in a contest organized by NASA. This event got together young minds from 11 countries and 10 USA states. Romanian team brought home 13 more pr
Feb
19
2008
IOAA-07-Romania wins golden medalDear Vilmos Loo & team, Congratulations for the medals and prizes won at the International Olympiad on Astronomy and Astrophysics. I am very proud to be a fellow citizen of such bright teenagers. I am sure it was a real challenge for them, having in mind the lack of resources and motivation in our present education system. Bravo for these students that they followed their ambition and didn´t listen to the pessimistic and good-for-nothing comments. The details of the competition: - The IOAA (International Olympiad on Astronomy and Astrophysics) 2007 took place in Chiang Mai, Thailand, in 30th Nov – 9th Dec 2007. - It is the first competition of this kind - 21 countries (the distribution map is very interesting!), 86 students, 41 Leaders and 7 Observers - Our team:
  • Students: Miruna Oprescu, Mihai Tomozeiu, Vilmos Loo, Valentin Buciumas, Nicu David Serban
  • Leaders: Sorin Trocaru and Radu-Calin Zapotinschi
  • Observers: Constantin Traistaru
Congratulations to the Romanian team! Keep up the good work. (more…)
Dear Vilmos Loo & team, Congratulations for the medals and prizes won at the International Olympiad on Astronomy and Astrophysics. I am very proud to be a fellow citizen of such bright teenagers. I am sure it was a real challenge for them, ha
Jan
25
2008

Romanian Folk Music I love Romania because, from time to time, I come across a piece like this that makes me glad that I am a human being. Here are the details of this marvelous creation: Title: "Nu-mi spune" ("Don´t tell me") –– genre: folk music Artist: Walter Ghicolescu Lyrics: Tatiana Dragota The song goes straight to my heart, and the lyrics are divine. A quick search on Google proves me that I’m not the only one in love with life when listening to this song. Listen to it and, if you have a Romanian friend, ask him/her to translate you the lyrics. Enjoy it with friends, alone, after a tough day or at bed time. It will bring good memories, right?

Nu-mi spune ca totu-i risipa, Iluzie arsa-n zadar. Reda-mi rasuflarea in pripaSi lasa-mi speranta macar. Vorbeste-mi de luna de stele, De tot ce-ti placea pana ieri, Cu mainile-n mainile mele Cu noi si-nzecite puteri,
Nu-ntoarce privirea in taina, Nu-ti pune nadejdea-ntrun pas, In fiece nastur din haina Un fir de-amintire a ramas. (bis) Din buzele intoarse spre mine, Soarbe-mi dorinta dintai. Hai vino ca ieri langa mine, Nu-mi spune ca pleci, mai ramai. (bis)
[Chorus] Hai fa-te comoda in fotoliu, Infrunta-ti tendinta spre nu, Renunta te rog la orgoliu Si canta-mi din nou voulez vouz. (bis)

I love Romania because, from time to time, I come across a piece like this that makes me glad that I am a human being. Here are the details of this marvelous creation: Title: "Nu-mi spune" ("Don´t tell me") –– genre: folk music
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